24 October, 2012
To The Editor – Toronto Star
Congratulations to the Star for a very level-headed editorial (TAXING JUNK FOOD – Battle of the bulge, October 24, 2012). As pointed out, there is indeed “no quick fix” for the fight against childhood obesity; it is a complex issue. But that doesn’t mean that we all shouldn’t try to do our part. (more…)
By Mary Newman, Cundari
Posted January 23rd, 2010
This article is about discovery and about discovering new ideas and new ways to think. It’s also about why discovery is essential to generate great ideas that ultimately drive the development of brands. Companies like ours are often hired by “experts” because we are “creative.” Well, I’m about to tell you that anyone can be creative – if they have the right thought process. So when a client approaches us to help them solve a problem or develop a creative approach to a brand development challenge, we encourage their involvement and engagement. (more…)
