DIGITAL MARKETING COMMITTEE
The ACA Digital Marketing Committee helps members gain a greater understanding of how existing and emerging technologies and media can be used and managed to enhance effective marketing communications. The committee also serves as the voice of the marketer in the development of industry policy and guidelines pertaining to new media.
Areas of enquiry include privacy issues, technology, cost control, measurement, research, regulation, standards and guidelines.
For further information, please contact Bob Reaume, Vice President, Policy & Research of the ACA at (416) 964-0248 / 1-800-565-0109 / breaume@ACAweb.ca.
Meeting/Webinar – April 4, 2012
11 am – 12 noon EDT
11 am – 12 noon EDT
Presentation:
Canada’s Digital Future in Focus 2012: Key Insights from 2011 and What They Mean for the Coming Year
Presenter:
Mike Wall, Director, comScore Inc.
Meeting location:
95 St. Clair Avenue West, Suite 1103, Toronto
Webinar:
Connection details will be e-mailed to registrants prior to the meeting.
Click here to register
November 18, 2010
An open discussion on the Office of the Privacy Commissioner’s Draft Report, general applicability of PIPEDA, and how advertisers should respond to the Privacy Commissioner’s call for additional comments.
Download Agenda
Download Document A
Download Document B
Download Document C
Download Minutes
An open discussion on the Office of the Privacy Commissioner’s Draft Report, general applicability of PIPEDA, and how advertisers should respond to the Privacy Commissioner’s call for additional comments.
Download Agenda
Download Document A
Download Document B
Download Document C
Download Minutes
