It is essential to keep pace with changes in the legal environment that address the shifting landscape in which Canadian marketers advertise their products and services.
Through its confidential advisory services, offered exclusively and at no extra charge to its members, the Association of Canadian Advertisers helps marketers understand these legal changes.
Related resources:
Marketing Communications Services Agreement
Commentary and model agreement, Third Edition (2009)
In Trust: Ethics in Advertising
A Canadian enquiry into what is necessary and what is possible (2008)
Advertising to Children in Canada
A reference guide (revised May 2006)
Advertising and Marketing Law in Canada
Fourth Edition (2012)
ACTRA Agreement
2011-2014
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For further information, please contact Bob Reaume, Vice President, Policy & Research of the ACA at (416) 964-0248 / 1-800-565-0109 / breaume@ACAweb.ca.
