Many factors influence the ability to manage the production of cost-effective marketing communications programs – legislation, the self-regulatory environment, contractual obligations under ACTRA and UDA agreements, and challenges in effectively managing agency partnerships all weigh in.
Through the Association of Canadian Advertiser’s confidential advisory services, available exclusively and at no charge to members, we can address questions pertaining to such issues as understanding and managing the production process; key cost drivers; maintaining creative integrity through the development and approval process; performance metrics; and contracting talent and production consultants.
Related resource:
ACTRA Agreement
2011-2014
| Related courses |
To access the ACA’s extensive confidential advisory services, please contact Susan Charles, Vice President, Member Services of the ACA at (416) 964-1538 / 1-800-565-0109 /scharles@ACAweb.ca
