Tag: Guy Yalif


Align TV with Mobile Video for Greater Reach and Impact

October 15th, 2014 | ACA Team,

By Guy Yalif, VP of Global Marketing, BrightRoll, Inc. TV has long been the primary advertising vehicle for the world’s largest brand marketers. As the mobile space has matured and consumers have devoted more time to watching short and long-form mobile video content, the marketing community has seen new opportunities to influence behaviors. However, this […]

Read More