With ACA webinars, exclusive and free to ACA members, you and your team can view presentations on a wide range of MarCom topics from the convenience of your office.
By attending these online information sessions, you will have the opportunity to listen, learn, ask questions and contribute to discussions relevant to your interests and challenges. You will also make valuable contacts in your field.
We present these live events at times that easily accommodate people from various time zones coast to coast. Since the sessions are online, any number of people on your team can participate.
WEBINAR:
Loyalty Programs on Facebook
PRESENTER:
Carlos Zamorano, Director of Business Development, Canada, Wigilabs
DATE:
March 12, 2012
WEBINAR: June 1, 2011: Pepsi Refresh Project: Insights on Social Media Marketing May 3, 2011: How to be an Average Client April 15, 2011: Measuring the Effectiveness of Online Advertising February 1, 2011: Branded Apps – What Consumers Expect From Your Brand January 17, 2011: Creating Effective Out-of-Home Advertising Communication November 22, 2010: Linking Print Readership, Online Behaviour and Product Usage November 5, 2010: Tracking the Real Performance of Your Online Ads September 14, 2010: What’s Your Facebook Fan Worth? April 26, 2010: Top 10 Social Media Tips for Successful Online Brand Engagement February 4, 2010: Making Clarity Out of Chaos: A Social Media Study
Integrating Mobile & OOH Advertising
PRESENTER:
Rosanne Caron, President, OMAC
DATE:
Thursday, March 1, 2012
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Presenter: Winnie Alford, Industry Talent Advisor
Presenters: Jean-Philippe Leduc, Vice President, Sales, and Catherine Bourcier, Director of Research, Newad
Presenter: Richard Corley, Partner, Toronto office, Blake, Cassels & Graydon LLP
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Presenters: Jerry Brown, Associate Partner, specializing in Entertainment & Media, and Aurelie Olives, Manager, specializing in Entertainment & Media, PricewaterhouseCoopers
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Presenter: Neetu Godara, Marketing Manager, Pepsi Brand, Pepsi Beverages Canada
Presenters: Richard Burjaw; Jack Neary, Chief Creative Officer, TBWA\Toronto
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Presenters: Aurelie Olives, Manager, Consulting, PricewaterhouseCoopers; Andrew Light, Vice President, Consulting, PricewaterhouseCoopers
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March 31, 2011: 2010 Canada Digital Year in Review
Presenters: Brent Bernie, President, comScore Media Metrix Canada; Mike Wall, Director, comScore Media Metrix Canada
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March 1, 2011: Why Newspapers are Hot: The Top 11 for ‘11
Presenter: Suzanne Raitt, Vice-President, Marketing & Innovation Newspapers Canada
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Presenter: Carlos Zamorano, Director of Business Development, Canada, WIGILABS
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Presenter: Rosanne Caron, President, Out-of-Home Marketing Association of Canada
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Presenters: Brent Bernie, President, comScore Media Metrix Canada; Steve Ferley, President, PMB Print Measurement Bureau
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Presenter: Olivier Soussy, CEO, AdController
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Presenter: Kerry Munro, Chief Operating Officer, Syncapse Corp.
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Presenters: Sylvain Perron, Managing Director, Digital Canada, and Montreal General Manager, Edelman; Becca Young, Director, Digital Strategy, Edelman
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Presenters: Luc André Cormier, Vice-President, Product and Research, Cossette Media, and Vice-President, Impact Research; Ian Barr, Managing Director, Rocket XL
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Presenter: Steven Goldbach, Partner, Monitor Group, New York
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